Loyalty Programs for Hairdresser and Beauty Salons in Brazil

Digital enterprise platform enabling a highly engaging and personalized solution for any-sized business to start your own or coalition-based loyalty program for improving customer engagement and sales stimulation campaigns

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Industry solutions

Holistic reward ecosytem to impress, grow and engage your customer base

Large retail networks

Develop devoted communities to resist competition with scheduled marketing activities and advanced analytical capabilities

Motivational programs for billers

Encourage customer culture with reward and money-saving campaigns for timely and advance payments for utility bills

Malls

Launch a captivating multi-tenant loyalty program with a common ‘bonus’ currency across your network

Wallet operators

Your financial inclusion efforts will gain much stronger momentum with the advanced engagement capabilities

Paid loyalty programs

Collect recurring fees for the premium benefits you deliver. Improve quality of your audience

digital rewards platform features

Full-fledged rewards solution for you and your partners to engage customers and stimulate sales

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Rewards engine

  • Processing
  • Bonuses, coins, liters, cashbacks – call it whatever you like. Our processing core will robustly handle any request or movement
  • Loyalty program settings
  • Set the desired rules, priorities, constraints, expiration for accruals and redemption
  • Anti-fraud
  • Tackle unusual activity and keep the promo-hunters calm with the advanced fraud management settings

Profiling and CRM capabilities

  • Coalition loyalty program management
  • Get your coalition program partners on board, grant access to all capabilities, including data import for branches, cashiers, customers, and products
  • Activity tracking and segmentation
  • Compose your own or integrate external blacklists. Set up database triggers for post-transaction verification. Create various limit types (min/max, turnover or count). Set up various types of fees (% or fixed, min/max, etc.)
  • Communication
  • Easily set up and manage the omnichannel interaction with your loyalty program members to keep them in touch. Use variables, templates and sequencing tools
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Marketing activity management

  • Campaigns and promotions
  • Plan and automate your marketing activity. Design, schedule and run parallel campaigns and sales promotions the way you want
  • BI tools and analytics
  • Understand your customers’ shopping behavior, optimize offerings and plan future targeted campaigns using various statistical, data interpretation and reporting tools

THE BENEFITS YOU GAIN

Come up with your unique, holistic loyalty program to improve interactions with your customers

flexibility

Flexibility

The platform is easily connectible with your databases, software, and hardware

customization

Customization

Wallet Factory’s reward platform can be tweaked to perfectly match your business needs

real time performance

Real-time performance

Effective communication with customers through multiple channels

sophisticated rewards

Sophisticated rewards

Holistic management tools provide a meaningful way to connect purchases from every channel

holistic financial ecosystem

A single entry point to power up your omnichannel strategy

Open source API allows for the widest variety of implementations:

Sales equipment / channels

  • Cashier equipment
  • Accounting systems
  • Website backends
  • Mobile applications
  • Self-service terminals
  • Bots in messengers

Interfaces

  • Tenant
  • Merchant (partner)
  • Support
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TECHNICAL EXCELLENCE

Leverage industry’s proven best practices

best tech stack

Best tech stack

Tap into FinTech solutions backed by the latest yet tried-and tested technology innovations in product development and design

seasoned in house staff

Seasoned in-house staff

Get a reliable well thought-out digital platform built, delivered, and supported by senior IT experts in software engineering & DevOps

market readiness

Market readiness

Accelerate your company’s time-to- market rates with customer approved digital solutions perfectly tailored to your brand identity and individual business needs

big picture approach

Big picture approach

Enjoy a robust end-to end platform solution based on holistic strategies and deep analytical insights into your business specifics and customer expectations

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Loyalty Programs for Hairdresser and Beauty Salons in Brazil
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WHAT'S INCLUDED

Manage your loyalty campaigns with ease

Leverage a wide range of features included in our Rewards platform to build and deploy your full-scale customer reward programs that boost customer loyalty, increase engagement rates, and enhance experiences with your digital financial services

Rewards engine

  • Cloud processing (bonuses, cashbacks etc.)
  • Rules for accruals, redemption, expiration
  • Priorities and constraints
  • Anti-fraud

CRM/Profiling

  • Customers, partners, branches, cashiers, products
  • Manual and automated
  • Support claims
  • Fraud attempts logging
  • Digital loyalty cards

Marketing activities

  • Campaigns
  • Promotions
  • Coupons
  • Special bonuses
  • Planning tools
  • Payment reminder emails

Analytics

  • Grouping, segmentation, tiers
  • Sales, sales bias, demand, receipts
  • Campaigns and promotions
  • Accruals and redemptions

Communications

  • Email, SMS, push, messengers
  • Bulk dispatching
  • Sequences, templates, variables
  • NPS surveys

CONTACT US

Book your demo
session now!

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    Loyalty Programs for Hairdresser and Beauty Salons in Brazil


    Usually, every customer has a specific beauty salon they can trust. It takes time to find a hair stylist who will satisfy all your requirements, which is why companies dealing with hairdressing always treasure each and every client. Developing a loyalty program is a winning strategy for attracting new customers and enlarging a loyal client base.

    The mLoyalty company offers customized loyalty solutions and makes it possible to create a perfect rewarding program. The software is built based on your specifications, allowing various opportunities for you and your customers. It becomes much easier to distribute loyalty points, manage bonuses and rewards.

    The Advantages of Creating a Loyalty Program for Hairdressers


    In order to satisfy even the most sophisticated client, you can count on a loyalty program developed with the help of mLoyalty. In addition to professional beauty services and skilled employees, every salon should have a rewards program with an integrated app.

    Here are the best features you can enjoy while using the loyalty software:

    Configuring the program – each industry has different requirements regarding loyalty solutions, and a beauty salon is not an exception. You can choose rewards, bonus points or a gift card you want to provide for your clients;
    Analyzing customers’ data – information about each client will be stored in the program for you to have a better insight into customer satisfaction and the most popular services at your salon;
    Easy customer categorization – with the help of convenient tools for categorizing clients, you will be able to divide all the visitors into smaller groups based on different characteristics. It will make the process of sending targeted letters and rewards much easier;
    Communication methods – with a variety of communication options, you will be able to select the most efficient ones to cater to your clients. With e-mail, PUSH-notifications, and SMS at hand, it is simple to cover all the customers.

    The Benefits of Rewarding Programs for Hair and Beauty Salon Clients


    It is always nice to receive bonuses and discounts for using specific services. Through granting special offers and gifting a loyalty card to a customer, each hairdressing salon shows its appreciation and desire to continue providing high-quality services.

    These are some of the benefits you can enjoy as a customer:

    Special offers – based on your usual preferences in beauty services and service ratings, you will receive certain deals made specifically for you. This eliminates unwanted notifications from a program with the offers that will not interest you;
    Collecting bonuses – in the app, you will have the ability to manage all your discounts, offers, and bonuses easily. With the user-friendly design, the process of navigating the application will be extremely simple;
    Account registration and logging in – the loyalty account will allow for versatility in access. Depending on your preferences, you will be able to use a browser or an application. The program supports both Android and iOS smartphones.

    The Efficiency of Integrating a Loyalty Program for Hairdressing Salons


    In order to create a successful beauty salon, it is important to put effort into growing a dedicated customer base. Compensating their loyalty with rewards, discounts on hair care services and other bonuses will attract more new visitors and make them stay with you. The program includes a special loyalty card that can be given to each customer. With it, they will be able to enjoy everything your beauty salon has to offer. Thanks to a loyalty program, your company image will grow as well as the income.
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